Customer Retention Manager/CRM Apply Now
Location-Bangalore (Onsite)
Experience- 2+ years
Overview: As a Customer Retention Manager at Vaaree, you will play a pivotal role in managing and optimising our customer relationship management initiatives. You will be responsible for developing and executing CRM campaigns, analysing customer data, and implementing strategies to enhance customer loyalty and satisfaction. This role requires a proactive approach to identifying new business opportunities, resolving customer issues, and collaborating with cross-functional teams to deliver a seamless customer experience.
Responsibilities:
● Develop and execute customer relationship management campaigns to increase customer loyalty and retention.
● Establish universal customer relationship procedures and ensure their implementation across all departments.
● Analyse customer behaviour and its impact on business outcomes; update strategies based on insights.
● Maintain smooth communication with customers, promptly responding to queries and resolving complaints.
● Segment customers based on demographics and behaviours; personalise customer interactions effectively.
● Plan and execute promotional activities to optimise sales growth and customer retention.
● Utilise existing customer data to generate new leads and potential customers.
●Understand previous customer interactions to better engage current customers and improve retention.
● Identify and implement cost-efficient communication channels to enhance customer engagement.
● Prioritise and optimise customer interaction approaches to maximise efficiency and effectiveness.
● Keep customers informed about the latest collections, special offers, and updates to increase sales.
● Implement upselling and cross-selling strategies to expand the customer base and increase revenue.
● Coordinate with different departments to streamline customer interactions and improve cooperation.
● Report on campaign execution plans and recommend necessary changes to upper management.
● Monitor competitors' CRM strategies and recommend adjustments to maintain competitiveness.
Requirements:
● Education: Bachelor’s Degree in Marketing, Information Technology, Business Administration, or related field. Equivalent work experience may be considered.
● Experience: Minimum of 1+ years in CRM marketing or advertising within a sales-oriented environment. Experience with multi-channel customer interactions is highly desirable.
● Certification: Relevant certifications in CRM management or related fields are advantageous.
● Technical Skills: Proficiency in CRM software, web services, office applications, and social media platforms.
● Additional Skills: Strong analytical skills, project management ability, and effective cross-functional collaboration skills.
Additional Skills:
● Communication: Excellent communication skills, both verbal and written, with the ability to engage and influence stakeholders at all levels.
● Analytical Skills: Strong analytical and problem-solving skills to interpret customer data and make informed decisions.
● Team Player: Ability to work collaboratively across departments to achieve common goals and deliver exceptional customer experiences.
● Customer Service: Exceptional customer service skills with a focus on resolving issues promptly and effectively.
● Computer Skills: Proficiency in Microsoft Office Suite (Word, Excel, PowerPoint) and CRM software.
At Vaaree, we value proactive individuals who are passionate about enhancing customer experiences and driving business success through effective CRM strategies. If you are ready to make a significant impact in customer relationship management, we encourage you to apply for the CRM Manager position with us.